Here is a "typical" employment ad for a SEO "expert" position...
"The ideal candidate will be a highly motivated and energetic individual to bring new and innovative ideas. Enjoys working in a team environment.
Your primary goal will be to strategically leverage organic search techniques to drive relevant traffic to our websites.
Develop action plans for achieving and measuring SEO success, including determining key metrics, processes for measurement, and optimization.
Develop and implement white-hat SEO strategies and tactics for client websites
Keyword research & development
Linking development & optimization
Content optimization (local & global)
Creative, design, technical SEO specifications
Other SEO improvements in indexing, crawling and ranking of pages
Provide management with regular updates and reports on SEO performance, including rationale, recommendations, and projected results.
Forecast SEO project time-lines and resourcing as needed to support scope of work.
Communicate with internal and external stakeholders to discuss planning, strategies, results, or general consulting on SEO
Stay abreast of current industry trends through continuous learning and community involvement "
Sounds pretty routine for an employer ? First, 99.9% of company owners, managers (employers) and HR managers have no idea what they are talking about when it comes to SEO (and they are the one's that you have to impress with your SEO strategy ?)...they directly or indirectly know wht they want, and that is to be ranked #1 on Google searches and pay next to nothing to attain that goal !!!
Anyone "worth their salt" in the unpredictable "game" of search engine optimization is worth the salary of 10 (or more) of the typical employees at the average company.
An SEO expert should be able to DOUBLE or TRIPLE annual revenue if put on full-time staff and given the necessary tools to accomplish the task...but most employers want to pay a small salary and even then act as if your salary is somehow a liability, rather than a huge asset.
Showing posts with label search engine optimizing. Show all posts
Showing posts with label search engine optimizing. Show all posts
Friday, January 14, 2011
Saturday, December 25, 2010
www.facebook.com/christian.motorsports.association
Friday, December 24, 2010
The Ultimate Search Engine Optimization/Internet Marketing, Scottsdale, Arizona
Search Engine Optimization, Internet Marketing & Social Media Marketing
Scottsdale, AZ
- Payment
- Cash
- Hours
- Mon-Fri: 9:00am-6:00pm
- Travel
- Provider travels up to 50 miles at no additional cost
- Location
- Scottsdale, AZ 85250
- Phone
- (480) 241-2331
I can make sure that the search engine results are DOMINATED by your company.
It is not good enough to just be in the running. You need to dominate search results, and I have the extensive experience and tricks to make sure that your company has the advantage!
Trusted and Verified
Phone Verified
Email Verified
Facebook Verified
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Website Verified
Thumbtack Human Review
Why does your work stand out from others who do what you do?
Because it actually works.What do you like most about your job?
Competing against other businesses in the search result "war"...and it is a battle.Helping an honest business improve.
What questions do customers most commonly ask you? What's your answer?
How long will it take.Answer; 1 week minimum, full-time, 8 hours per day.
Do you have a favorite story from your work?
I took a struggling moving company ( very close to losing their business) and within one week I had them dominating the Google search results for their particular area of expertise.Revenue went through the roof and their business was saved.
What advice do you have for a customer looking to hire a provider like you?
There are no providers that do what I do, and take the approach that I take.How did you decide to get in your line of work?
Somewhat by accident. I needed to promote my personal blogs about motor sports (to find an investor), so I learned by trial and error ( and more hours than I would like to admit ), and I found what works and what doesn't work.I also discovered there are a lot of myths concerning search engine optimization.
What are your most common types of jobs?
The primary focus is always to get your business website ranked as high as possible with the major search engines.The next most common assignment is creating Facebook business accounts and additional Facebook pages with search terms that match their particular business needs.
Do you do any sort of continuing education to stay up on the latest developments in your field?
The best "school" is keeping an open mind for learning, and spending a lot of time on the internet (including anything related to social networking).Realistic, effective search engine optimization is NOT related to website design, computer or software engineering...the seo "rules" and principles are changing constantly.
What are the latest developments in your field? Are there any exciting things coming in the next few years or decade that will change your line of business?
I can't really answer this question in detail or I would be giving away my trade secrets.Give me a call and we'll discuss your needs and I will let you know if I can help you.
480-241-2331
Describe your most recent project, what it involved, how much it cost, and how long it took.
I completely turned a failing business around by dominating the search engine results for their particular industry.It took one (long) week, and the cost was $1,200 ( I could have easily charged twice that amount because they were in a desperate situation, but I believe in treating a customer just like I want to be treated.
If you have a complicated pricing system for your service, please give all the details here.
The easiest pricing system available. straight-forward and honest. I focus on one client at a time.No one can actually duplicate my SEO tactics, but most services charge a high price and juggle 20 or more clients at a time.
I am also available for work outside of metro Phoenix, and Arizona.
480-241-2331
If you were advising someone who wanted to get into your profession, what would you suggest?
Decide if you want to be a website designer, computer engineer, etc., or do you want to be in search engine optimization (because they are completely different fields), and this is what most people do not realize.Write your own question and answer it.
Question: With the success of Facebook, what is going to be the next big "trend" in social networking ?Answer: Not sure, but it could be something that Google has in the works.
Thursday, December 23, 2010
Sunday, December 5, 2010
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